Help & Support
We're here to help founders and lean marketing teams get value from their weekly brief fast. Find setup and delivery guidance below, or reach out for support.
Getting started
Sign in with your Google account and follow the guided setup on your dashboard. You'll connect a GA4 property, choose your delivery schedule, add email recipients, and optionally choose Slack or Microsoft Teams as one chat destination on eligible plans.
Connecting a GA4 property
Go to Properties in the navigation. You'll see all GA4 properties your Google account has access to. Click a property to expand it, then follow the steps to configure it.
Changing my delivery schedule
Each connected property has its own delivery settings. Open the property from the Properties page and update the day, time, recipient list, and chat destination inline. Need setup help? Jump to the Slack & Teams setup guide.
Generating a report immediately
From the Reports page, scroll to the Generate section and click Generate now. Reports typically take 30–60 seconds to produce.
Billing and plan changes
Visit the Billing page from your dashboard to view your current plan, upgrade, or manage your subscription.
Slack & Microsoft Teams setup
Kulma always sends your weekly brief by email. On Basic Plus, Standard, and Pro, each property can also send one chat alert destination: Slack or Microsoft Teams.
Recommended rollout
- Keep email as the durable record.
- Choose one chat destination per property.
- Start with one property and one internal team channel.
- For Teams, use a Workflow webhook rather than a legacy Office 365 connector whenever possible.
Slack setup
- Create or open a Slack app for your workspace.
- Enable Incoming Webhooks.
- Install the app to the workspace and choose the channel where weekly alerts should appear.
- Copy the webhook URL.
- In Kulma, open the property, choose Slack, paste the webhook URL, and save.
Official Slack docs: Incoming Webhooks.
Microsoft Teams setup
- Open the target Teams channel.
- Create a Workflow that starts when a webhook request is received.
- Configure the workflow to post a card or message into the channel using fields from the incoming payload.
- Copy the generated workflow webhook URL.
- In Kulma, choose Microsoft Teams, paste the workflow webhook URL, and save.
Why this is the most stable path: Microsoft has been moving away from older connector-style approaches. A Teams Workflow webhook is the lowest-risk rollout path for new setups.
Microsoft references: Browse and add workflows in Teams and Create and add an incoming webhook in Teams.
What Kulma sends to Teams
Kulma sends a simple JSON payload with the report title, summary, sessions, conversions, and report URL. Your workflow can map those fields into the card you want the channel to receive.
Contact us
Have a question, found a bug, or want to request a feature? We respond within one business day. Open a support request →